How LoopFeed Works

LoopFeed turns posts from across the web into curated content for your site:

flowchart LR
  A[YouTube, X, Instagram, RSS] -->|input feeds| B[Topic]
  B -->|filters and whitelist| C[Queue]
  C -->|pin, hide, edit| D[Widgets]
  C --> E[Content API]
  F[AI curation] -.labels.-> C

The building blocks

Term	What it is
Organization	Your company’s LoopFeed account. Shown at the top of the sidebar. API keys and AI curation belong to the organization.
Project	A workspace in your organization, such as Website or Mobile App. Topics, widgets, odds and interactives belong to a project. Switch projects in the top-right corner. LoopFeed sets up your projects.
Topic	A collection of content about one subject, such as a club, a competition or a desk. It has its own sources, filters and queue.
Input feed	A source a topic follows: an RSS feed, an X account, a YouTube channel, playlist or user, or an Instagram account.
Filters and whitelist	Rules that decide which posts from the sources reach the queue: age, language, retweets and replies, and words, users, links or patterns that must appear.
Queue	The posts of a topic, newest first. Editors pin, hide, add and label items here.
Pinned item	An item kept at the top of the topic, in the order you choose. Up to 10 per topic.
Hidden item	An item that stays in the queue but is never shown in widgets or the API.
Widget	An embeddable unit for your site, such as a carousel, grid, video player or match centre, that shows one or more topics.
Interactive	A poll, quiz, prediction or similar question that appears inside a Multi Widget.
Odd	A betting odds configuration that a YouTube widget can show.
AI curation	LoopFeed’s AI labels posts with their content type, match, teams, players and competitions. Switched on per organization.
Content API	Your topics’ content as JSON, for your own pages and apps.
Feed API	A paid add-on: every curated post about a match, team, player or competition, across all of LoopFeed.

What appears where

For every topic, widgets and the Content API show:

1. Pinned items first, in your order.
2. Then the newest items, by the time they were published.
3. Hidden items never appear, nor do items of a topic whose Display is set to Hidden.

Changes you make in the queue reach the API within about a minute. Widgets refresh on their next load. The Multi Widget also refreshes itself while open.

Who can do what

Everyone in your organization signs in at app.loop-feed.com with an account created by LoopFeed. To add colleagues, change their access or add a project, contact your LoopFeed account manager.